Blayze Communications

Blayze Communications



Do You Trash your Christmas Cards upon Receipt

I was thinking about businesses sending cards to their clients at Christmas. There has been a trend towards sending emails, or "e" christmas cards.

The advantages of this are lower cost, and easier to implement.

The disadvantages are higher cost, and usually more work involved (unless you use an online card service).

So, why send Christmas cards?

It is personalised! Even online card services can't offer this. I believe a handwritten note written on a card has a much better impact than a mass produced email or card. It is even better if you can tastefully incorporate your logo on the front of the card.

What do you do when you receive a Christmas email? Probably send it to the trash. I bet you don't keep it somewhere so you see it regularly.

What do you do when you receive a Christmas card (especially a personalised card)? Usually put it somewhere on display.

With more and more businesses sending emails, your personalised card will stand out even more.

I was thinking about businesses sending cards to their clients at Christmas. There has been a trend towards sending emails, or "e" christmas cards.

The advantages of this are lower cost, and easier to implement.

The disadvantages are higher cost, and usually more work involved (unless you use an online card service).

So, why send Christmas cards?

It is personalised! Even online card services can't offer this. I believe a handwritten note written on a card has a much better impact than a mass produced email or card. It is even better if you can tastefully incorporate your logo on the front of the card.

What do you do when you receive a Christmas email? Probably send it to the trash. I bet you don't keep it somewhere so you see it regularly.

What do you do when you receive a Christmas card (especially a personalised card)? Usually put it somewhere on display.

With more and more businesses sending emails, your personalised card will stand out even more.
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